In this episode of The Joel Erway Show, I dive into the critical role of education awareness in building effective marketing funnels. I share my approach to choosing the right funnel type, using my own experience launching a new case study funnel for my consultancy. You'll also hear insights from the marketing funnels I’ve built for my software, Inspired, and why tailoring strategies for different customer avatars is key. I break down how to determine the level of education your customers need to make informed decisions and offer practical guidelines for selecting the right funnel approach. This episode is packed with actionable advice to help you create targeted marketing campaigns that serve both immediate and long-term customer needs.

YOU'LL DISCOVER:

➡️ Understanding Your Target Audience [01:03]

➡️ Marketing Strategies for Different Avatars [02:28]

➡️ Tailoring Your Marketing Funnel [04:46]

…And much more!

TRANSCRIPT: